Inaugural BAD Premier League in January

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Sri Lanka’s first ever Badminton Premier League experience comes to Colombo with BAD Club presenting, BAD Premier League 2k19 powered by Yonex, Sunrise with Elite Shuttler. The inaugural tournament will commence on the 14th of January at the Chen Active Centre, Maharagama.

BAD Club has been continuously engaged in developing and nurturing badminton by taking the game into an untapped market. BAD Club created a platform to improve the badminton skills, competences and competitiveness of the badminton enthusiasts who have not got the luxury to compete in national/mercantile level competitions due to current gap of opportunities in the local badminton arena. With this broad vision, BAD Club introduced a number of initiatives that helps to increase the competitiveness of the game.

The BAD Club initiated its operations in 2016 with a vision of empowering players who regularly interact with the game even though they are not amongst the top ranking national players. Monthly interactions were developed and a ranking system among the members has been established in order to maintain the momentum and competitiveness among the members. Further inter-club badminton team events and other open tournaments have also been organized to provide more opportunities for the players to enrich their true potential.

As a high calorie burning exercise, badminton helps to stay fit via enhancing the stamina and physical fitness of the players which enables them to stay healthy. Further, the BAD Club has been able to develop a friendly culture and inter-personal relationships between the members whereas they can come and enjoy the 2-3-hour session that they play.

In line with the current trend, BAD are in the process of organizing a Premier League Badminton Contest. Premier badminton accessories provider, Yonex Sunrise Sri Lanka together with Sri Lanka’s fastest growing badminton concept store, Eliteshuttler have become title partners for this inaugural contest.

More than 45 players (Representing 3 badminton clubs) were sold among 4 franchises on 7th January 2019 in an Official Bid which took place at Chen Active Centre, Maharagama. The tournament will be held on 14th January 2019 from 8 pm to 11.30 pm at the same venue.

Badminton has become a fast-growing sport among the working professionals who are in search of way to maintain physical stamina and to manage work stress. The BAD Club has created a platform for the entire badminton community to actively engage with the game.